If you haven’t heard the name Sherry Communications (where have you been!) that’s probably because we prefer to shout about our clients.
But given this is our website, we’d like to take a moment to introduce you to the team.
An experienced communications strategist and advisor, Rachel provides senior counsel together with an abundance of creative flair to organisations and brands such as Emirates, eBay, Visa, Ashford Castle, Maxol, the Irish Food Writers’ Guild, MAXUS, Arab Irish Chamber of Commerce, Matrix Recruitment and B&Q. She has directed some of the most high-profile communications campaigns in Ireland, including the introduction of the smoking ban, the launch of Emirates airline in Ireland and The Tall Ships Races (Waterford).
Having worked in PR for more than 25 years, Rachel still gets a buzz from seeing client campaigns come to fruition. She takes a hands-on approach, orchestrating campaigns to help achieve optimum results for clients.
Rachel is a member of the Public Relations Institute of Ireland and at the end of the week enjoys good food with good company over a glass of good wine.
A consummate PR professional, Fiona has worked in the PR industry for more than 13 years, with a specialist interest in corporate communications.
Her breadth of experience is significant and includes communications campaigns for a number of Government bodies and NGOs. Fiona directed the campaign for the launch of Eircode, Ireland’s postcode system and she was national correspondent for a pan-European campaign around the accession of Croatia to the EU. Fiona advises both corporate and consumer clients and C-level executives on their communications strategies, supporting organisations by creating stand-out campaigns that are memorable and measurable.
Fiona works closely with some of Sherry Communications’ long-standing clients including Visa, Emirates, Maxol, MAXUS automotive and specialist tax firm, Fenero.
With a background in print and digital journalism, Niamh joined Sherry Communications in 2019. As someone who views problems as mild inconveniences that need solving, Niamh’s can-do attitude is recognised, and welcomed, by colleagues and clients alike. She is a true ideas person and works with clients to find new and compelling ways for them to tell their story.
Her experience and expertise span both corporate and consumer sectors and Niamh works with some of the agency’s fantastic clients including eBay, Ashford Castle, Visa, MAXUS automotive and Matrix Recruitment.
Niamh holds a BA in English from the National University of Ireland, Galway, and a MA in Journalism from Dublin City University. She’s a big fan of common sense, dogs and Cadbury Twirls.