Sherry Communications is a full-service public relations consultancy that connects businesses and brands with the right audiences, at the right time and in the right places.

Making connections since 2012, we are an independent agency of independent thinkers based in Dublin, and the local agency partner for global consultancy, Grayling.

We’re a small but dynamic team of widely experienced PR practitioners working across a wide range of sectors including retail, travel, hospitality, motoring, financial services, aviation, recruitment and food & drink.

Every day we are working with both international and Irish companies and organisations of all sizes, looking after their communications needs, advising them on PR strategies, launching new products or services, profiling their people and working hard to keep them in (or out!) of the news.

At Sherry Communications, we take a partnership approach to working with our clients and love being part of their teams, while retaining the appropriate and requisite level of objectivity that is needed to truly complement their efforts. No one hires us to say YES all of the time; considered opinions and solid advice are crucial to the trust we have established with our clients.

This is a position of which we are proud.

EXPERIENCE & INSIGHT

Experience matters. But experience on its own is never enough. At Sherry Communications, we combine deep expertise, strategic thinking and creative insight to help shape outcomes – not just messages.

From directing the communications campaign for the introduction of the smoking ban in Ireland to the launch of Emirates’ Dublin operation, we have worked on some of Ireland’s most high-profile and impactful campaigns.

We are proud to partner with leading Irish and international businesses and brands, large and small, helping them navigate opportunities, manage reputations and
communicate with clarity, confidence and purpose. Our work goes beyond publicity; we provide strategic counsel and practical support, delivering meaningful commercial and reputational value.

At Sherry Communications we take a collaborative partnership approach with every client. We become a trusted extension of their team while maintaining the objectivity and independent perspective needed to challenge thinking, provide considered advice and guide confident decision-making. After all, clients don’t hire us simply to agree with them; they hire us for judgement, insight and expertise they can rely on.

We believe the best communications strategies are thoughtful, proactive and grounded in real business understanding and that good enough is never enough.